Unifying Design Thinking and Artificial Intelligence
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Contemporary research merged with mature methodologies.
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Human ingenuity primed over limitations of scientific models.
High quality services
Since foundation, our goal has been to use digital technology to create experiences. UX has become UIX. Artificial Intelligence, Machine Learning, Neural Networks, Data Science and Analytics are providing deeper and newer insights. Where do we fit in this?EXPLORE SERVICESExpertise Levels
About Matra
We are idea-driven, working with a strong focus on design and user experience. Our projects should engage your audience, we want to create wonderful digital experiences that people love to be part of and use.
Matra® is the registered trademark of Lavessta Enterprises Private Limited.

Empathetic understanding of the situation leads to deeper understanding of the needs to be addressed

We integrate design and technology to drive unmatched experiences. Interactive designs enhance the affinity.

An agile interaction drives rapid development and deployment. The how strengthens what we do.
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Idea DiscussionIt is the detailing and exploration of the idea which we have found to be most rewarding.
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Upside DownJust as in the case of positioning the nearer one goes to the core the clear clients get about the value you offer.
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Still Makes Sense!The creativity of human ingenuity when augmented by technology prowess helps us build unmatched solutions.
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Zoom inWe ambitiously test for perfection all along. The agile processes drive excellence at each stage.

Consulting Services
Design Thinking and Technology for Strategic ConsultingWe offer strategic brand consulting services and digital brand transformation. We drive brand discovery and digital equity for our clients

Technology Platforms
AI led Marcom platforms form the core of our campaigns.The spatial web is the world of interaction. Our AI platforms for marketing and communication which include ‘living brand’ UniIQ and Marcom 4.0 bring alive the experiences a brand offers.

Strategic Branding
Brand transformation for value captureWe have been working with some of the leading brands to transform their stories. The transformation leads to unlocking the potential of value capture

Creative Studio
Industry leading creative solutionsThe team at Matra Studio rejoices in challenging limits of creativity. Merging design with experience results in a lasting impact on the target audience.
Team
We deploy human-centered design thinking processes, unifying them with AI capabilities and strategic frameworks.
For us, the start to a design, is active empathetic immersion in the real dynamics of the user, charting the best solution resulting from a process rigor. We rejoice at designing innovative outcomes through Design Thinking and Lean Business strategies.












If asked to name the most critical part of the whole design thinking process, I would say ' Empathy'.
A great design can only be delivered by people with a deep social and cultural understanding of the communities they are designing for. Design is not just what it looks like and feels like. Design is how it works.
Chief Enabler
